Get yourself a marketing duo: a senior D2C strategist to overlook and guide your marketing, and a marketing operator to coordinate the day-to-day with your agencies and your team.
The problem usually isn't that you don't have enough people. It's that nobody owns the space between strategy, founder intent and execution.
Creative, performance, influencers, web, content. Everyone has a job. You somehow became the project manager.
Your vision travels through five people and comes back looking nothing like what you imagined.
Meetings happen. Decks arrive. Reports are shared. But who is connecting all of it to the actual business goal?
We created Ops Mafia for the exact gap that most D2C teams leave unowned: the layer between the founder and the agencies.
A mid-to-senior D2C marketing brain who keeps an eye on the bigger picture, challenges thinking and guides direction.
Your day-to-day marketing glue. They coordinate with agencies, keep the founder informed and make sure decisions turn into action.
The duo gives your brand both — without adding another full-time department to your payroll.
Where should we go? What matters? What should we stop? What should we double down on?
Who needs the brief? Who owes the asset? What's late? What's approved? What's stuck?
You don't have to fire everyone. We work with your existing ecosystem and create one connected direction.
You stay involved where your judgement matters — without being the human bridge between every single person.
We sit above your marketing ecosystem. The Navigator provides the thinking. The Driver keeps everyone aligned and moving.
Business goals, customer, positioning, numbers, current agencies and what isn't working.
The senior strategist sets priorities and direction with the founder.
The operator briefs, coordinates, follows up and keeps execution moving.
What happened? What worked? What's stuck? What changes next?
Think of Ops Mafia as the missing layer your brand gets when the founder has outgrown doing marketing coordination themselves.
No full-time salaries. No recruitment cycle. No building another marketing department. You get a carefully matched duo from the Ops Mafia team.
Part-time support, structured around your business and existing marketing ecosystem.
Get my marketing duo →Good people leave. Life happens. Someone moves on. With Ops Mafia, that isn't your recruitment problem.
We replace them. You don't start from zero.
No job posts, interviews, notice periods or onboarding circus landing on the founder.
The system, context and senior oversight don't disappear because one person does.
You're buying access to an operating team — not betting the business on one hire.
Get senior direction and a reliable operator without carrying a large full-time payroll.
Put a marketing layer between the founder and the growing ecosystem.
Keep specialist partners while Ops Mafia connects strategy, communication and execution.
Tell us where your marketing stands, who's currently involved and what's driving you crazy. We'll show you how your duo would work.
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